PUBLIC AI, DONE RIGHT

The AI your business can stand behind.

Public-facing AI for operators who take their reputation seriously. Calls, texts, email, web chat — handled in seconds by an AI that knows your business and answers to you.

Decide for yourself whether you'd let this AI talk to your customers.

Guided onboarding
No long-term contract
Free until you go live

Your Reputation, Protected

Your reputation is on the line when AI talks to the public. Quallaa makes sure it's done right.

Jeff Toffoli

Jeff Toffoli

Founder, Quallaa

Founder of Quallaa, an AI practice in Anthropic's Claude Partner Network. Previously at Clarifai.

“When AI talks to the public on your behalf, the hard part isn't the technology. It's doing it responsibly. That's what we built.”

When it doesn't know the answer

The AI has a clear edge. When a question isn't in what you've briefed it on, it doesn't guess and it doesn't continue past its competence. It says “let me have someone get back to you on that” and alerts you with the context. Silence from the AI is the guardrail working.

When someone is angry or escalates

Tension is a handoff signal, not a prompt to try harder. When a customer's tone shifts or they explicitly ask for a human, the AI steps aside and pages you directly. It doesn't argue, doesn't over-apologize, and doesn't try to resolve something that wants a person.

When someone asks something you haven't briefed it on

The AI won't answer from general knowledge when your business is the subject. If you haven't told it your pricing, it won't quote. If you haven't told it your policy, it won't invent one. It acknowledges the question, routes to you, and the conversation waits.

What you see every morning

A clean summary of the prior day: conversations handled, what was said, what got escalated, what got booked. No dashboards to check, no queues to clear. If something needs you, you already know.

Your data stays yours

Customer conversations, contact info, business data — encrypted and scoped to your account. Not used to train anything, not sold, not monetized. We don't build a customer list out of yours. If you leave, you take your data with you.

We're in Anthropic's Claude Partner Network because responsible AI deployment isn't a checkbox.

Every text the AI sends. Yours to see. Always.

Sky and mesa silhouettes
Cloud band and distant ridge
Snowy mountain strip
Closer mountain range
Valley, town, and red rock edges
Red rock formations and trees
Foreground trail surface

Your AI talks to the public.
You stay in control.

Calls, texts, email, web chat — handled in seconds, on every channel, by an AI that knows your business and answers to you.

Here's how it actually goes

One conversation. A new inquiry, a question the AI shouldn't answer on its own, and a clean handoff to a human. No tabs, no hypotheticals.

Messagestoday
Hi — are you taking new clients?
We are. What are you looking for help with? I'll match you to the right person and get you on their calendar.
Contract review for a new vendor agreement. Also, what's the rate for this kind of work?
I'll let Jeff answer on pricing — he handles fit and fees personally rather than quoting through me. I can hold Tuesday 2pm or Thursday 10am for an intro call while he follows up. Which works?
Tuesday 2pm, thanks.
Booked. Jeff has your note about the vendor review and will follow up today with pricing and confirmation.
Escalated to Jeff · Tuesday 2pm held · Reply expected today

Triage before welcome

The AI's first move is understanding the ask, not selling a feature. That's how you'd answer if you picked up the phone yourself.

Refuses to quote what it wasn't told

Pricing wasn't in the brief, so the AI doesn't invent a number. It names the person who'll answer and keeps the conversation moving.

Hands off with full context

The escalation isn't just a ping. Jeff receives the contract-review note, the held slot, and the customer's number — ready to reply, not re-interview.

What We Do

An AI practice. Two ways the work expresses.

Self-Serve Product

Quallaa shepherds you through public-facing AI on your business. $149/mo, everything included.

See pricing

Work With Our Team

Training, custom AI builds, and hands-on help with hard problems. Humans helping humans.

Get in touch
Production AI since 2023
Denver-based practice

One Product. Everything Included.

Missed calls, booking, follow-up, screening, email, voice. $149/mo.

$149/mo

flat monthly, everything included

<30 sec

AI response time

Free

until you go live

Reading Terminal Market background
Reading Terminal Market mid-distance
Reading Terminal Market mid-ground
Reading Terminal Market foreground

Set Up in a Conversation.
Go Live When You're Ready.

Quallaa walks you through it. Simple setup, your AI goes live.

1

Tell us about your business

What the AI should and shouldn't discuss, when to escalate, what's off-limits. Prep is free.

2

We walk you through it

How it works, where it escalates, what it sends, what you'll see each morning. No surprises before it talks to anyone.

3

Approve the guardrails, go live

You go live when you're ready — not before. We provision your number then, and that's when billing starts.

You're live

Calls, texts, email, web chat — all handled. You see every conversation.

Common Questions

Straight answers, no sales speak.

18 questions across 3 categories

Categories

24/7
Always available
<30s
Response time
$149/mo
Everything included

Still have questions?

Try It Now

See What Your Customers Would Experience

Text (866) 491-6416 — no account, no charge. Same AI, same conversation your customers would have.

Text our AI and see what your customers would experience. One product, $149/mo, everything included. Training and custom builds available.

Guided onboarding
Month-to-month
Cancel anytime
Never lose a customer to a missed call.
24/7 coverage
<30s response